Hej Vietnam!
We’re super-excited about our latest site in Vietnam. The very first brick is due to roll off our production line in 2024. Plus it will be carbon neutrally run, as all the energy used here will come from solar panels.

This brings our total manufacturing sites globally to seven - and our second in Asia. Our focus here will be on moulding and packing. Choosing Vietnam brings us closer to some of our most important markets. Shortening our supply chain means we reduce our environmental impact and can respond quickly to consumer demand.

With this in mind, we can meet both the growth in demand in our markets and our responsibilities as good corporate citizens. All of which adds up to more play experiences and a brighter future for as many as possible.